Task: Write a press release announcing the launch of a new product, highlighting its key features, benefits, and market significance.

Definitions:

• Press Release: An official announcement issued to the news media for the purpose of generating publicity.
• Key Features: The main characteristics or attributes of the product that make it unique or desirable.
• Benefits: The positive outcomes or advantages customers can expect from using the product.
• Market Significance: The potential impact the product may have on its target market or industry.

Directions:

1. Start with a compelling headline that grabs attention and clearly communicates the launch of product name.
2. Begin the body of the press release with a strong lead paragraph that summarizes the key points of the announcement, including the product name, launch date, and a brief description of what it does.
3. Provide more details about the product’s key features and how they benefit the target audience. Use bullet points or short paragraphs to make the information easy to read and digest.
4. Explain the significance of the product launch in the context of the market or industry. Discuss how it addresses a specific need, solves a problem, or offers a unique advantage over existing solutions.
5. Include a quote from a company spokesperson, such as the CEO or product manager, to provide insight and credibility to the announcement.
6. Conclude the press release with a call-to-action, such as inviting readers to visit the company website for more information or to make a purchase.
7. End with the company’s boilerplate information, including a brief description of the company, its mission, and relevant contact information.

User Inputs:

{{product name}} {{unique sales proposition}}