Prompt Templates for Project Management Teams

Best Prompt for Content Audit and Optimization Strategy

This prompt guides you through a comprehensive content audit and optimization process. Maximize your marketing campaign performance by leveraging existing content and identifying new opportunities.

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The Prompt: Content Audit and Optimization Strategy

This prompt guides you through a comprehensive content audit and optimization process. Maximize your marketing campaign performance by leveraging existing content and identifying new opportunities.

Task: Conduct a content audit and optimize existing content to improve marketing campaign performance.

Definitions:
  • Content audit: A systematic review and analysis of all existing content on a website or digital property.

  • Content optimization: Improving content quality, relevance, and performance based on insights from data analysis and best practices.

Directions:
  1. Inventory all existing content assets including blog posts, landing pages, videos, images, etc.

  2. Categorize content by topic, funnel stage, content type, and other relevant attributes.

  3. Analyze content performance data like traffic, engagement, conversions, rankings for each piece.

  4. Identify top and bottom performing content to find improvement opportunities.

  5. Update underperforming content with target keywords, improved formatting, calls-to-action.

  6. Consolidate overlapping content covering similar topics to reduce cannibalization.

  7. Identify content gaps for high-priority topics that need additional coverage.

  8. Create new content to fill priority gaps aligned with campaign goals.

  9. Implement a consistent schedule to review and refresh content on an ongoing basis.

User Inputs:
  • {{target keywords}}

  • {{campaign goals}}

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Why Project Management Teams Love This Prompt

  • Generate content in seconds
  • Automate your workflows
  • Save hours of manual work
  • Provides a structured approach to content analysis, ensuring comprehensive evaluation.
  • Identifies opportunities to improve content performance and achieve campaign goals.
  • Facilitates ongoing content optimization for sustained marketing effectiveness.

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